Strategy 

Seating comfort - is more than posture and contact pressure. The three main dimensions are 

• Static comfort - posture, contact pressure etc
• Dynamic comfort - vibration damping, side support etc.
• Seat climate comfort - heat and moisture transfer etc

All three dimensions contributes to the total experience. The strategy is to consider all dimensions that are valid for the actual use cases. 

In next step, when it comes to product engineering - 4 main dimensions are in focus:

1. Cost
2. Weight
3. Sustainability
4. Performance (seating comfort, design etc)

Early in the concept work, all major requirements are high-lighted to assure an efficient progress. 

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